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Organizational Transformation

Organizational Transformation

Summer Reads to Switch Off and Return with Fresh Ideas

Summer Reads to Switch Off and Return with Fresh Ideas

IN: BRIGHT INITIATIVES & RESOURCES.27 JULY, 2026
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Design Thinking: How to Solve the Right Problem Before Investing in the Wrong Solution

Design Thinking: How to Solve the Right Problem Before Investing in the Wrong Solution

IN: ORGANIZATIONAL TRANSFORMATION.27 JULY, 2026
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Design Thinking: How to Solve the Right Problem Before Investing in the Wrong Solution
There is a major misunderstanding in the corporate world: “focusing on the problem” is often confused with looking for someone to blame, dwelling on failures or prolonging unproductive discussions. But it does not have to mean any of those things. Focusing on the problem can — and should — be about understanding people and identifying the real causes. When an organization skips this stage because it is in a hurry to find a “good, quick and inexpensive” answer, it often ends up creating superficial solutions for the wrong symptoms.
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