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Bright Concept



Coaching - Online and Face-to-Face

Coaching - Online and Face-to-Face

Individual or Team Coaching is a partnership with clients, through a structured, creative and reflective process, which inspires them to maximize their personal and professional potential. It allows individuals to explore new perspectives on a context, discover and adopt their own solutions and action plans, to achieve the objectives they have defined.

We do coaching in Lisbon and Porto in face-to-face setting, and online for the whole world.

We also carry out our international coaching certification and coaching training for managers and parents.


  • Do you feel stuck in a situation?
  • Can't find the solution to a problem?
  • Do you need the results to be different?
  • Is your team a big challenge?

Despite the growing popularity of Coaching, many people still confuse it with Mentoring or Advisory, which facilitate solutions and recommendations (often practiced by managers or co-workers in the company).

Coaching helps individuals (leaders and teams) to find their own solutions. In general, people have more resources in themselves than they realize, and with the help of a Coach, they can stimulate the ability to think from different perspectives that will make them more autonomous, flexible, and motivated, rather than simply accepting a solution or recommendation from other.

The Coach helps to walk the path, to see further and new possibilities, to develop the skills necessary to achieve your goals. Customers, on the other hand, will be much more committed and motivated with the solutions they have defined and chosen as the best, placing them in an excellent position to reach their potential and fulfill their desires.

The most important benefits of a Coaching process are:

  • greater clarity and focus on priorities
  • more confidence
  • more self-awareness
  • more effectiveness
  • better communication
  • greater impact and influence

Carla Caracol
DRH do Grupo Renascença

"I confess that I've always been skeptical about coaching. A year and a half after the first session, I'm perfectly surrendered to the impact it has on all levels, not only professional but also personal. It has succeeded in leading me to a journey of self, not infrequently surprising, through a questioning and deconstruction approach that reinforces empathy and tolerance. 

It has thus boosted my personal skills, which are essential for strengthening relationships based on trust. Isabel Andrade's dedication and professionalism have been very important, allowing me to rethink strategies and attitudes, to reflect on the adequacy of solutions to constraints, in a holistic perspective of decision-making oriented towards 360º awareness."

Bright Concept Coaches


Bright Concept has Coaches certified by the ICF - International Coach Federation, the entity with the greatest credibility in the world to certify Coaches, through an exempt and internationally recognized system. This certification ensures that Bright Concept Coaches have met demanding requirements that include specific and continuous training in Coaching, follow a model of key competencies that sets the standard in the profession, have extensive experience, and are committed to a strict code of ethics, ensuring the highest professional quality.

The Bright Concept team has Coaches who coach in Portuguese (from Portugal and Brazil), English, French, Spanish, and German. We do coaching in Lisbon and Porto in person, and online for the whole world.

Self-Awareness Diagnostics