Bright Concept
PT EN
HOME /

Storewars

Storewars


We are the exclusive representative of Storewars, the World’s Leading Business Simulator. 

 

SOTREWARS | Business Simulation

 

In today's challenging market, business decision making is relevant to all employees. Negotiation skills, the ability to make decisions and a clear understanding of the responsibility and consequences of choices made are very important and decisive.

 

Storewars is a unique Business Program where you share this vision and develop these skills.

 

Developed by a professor of INSEAD, it is based on a simulation platform of FMCG- Fast Mover Consumer Goods Business and covers the entire strategic cycle of a company.

 

 

More than 500 companies have already participated in Storewars

 

 

Used by leading manufacturers and retailers worldwide, about 25,000 managers from more than 500 companies have already participated in Storewars.

 

Storewars means learning, doing, and enabling a 360° business vision, creating synergies and collaboration between manufacturers and retailers.

 


 

Mohamad Dabbous, Mars

Mohamad Dabbous, Mars

"I enjoyed being in the role of retailer and I was able to experience challenges they face. This will help me in my approach and approach to retailers."

 

 

Sharon McCabe of Sab Miller Highlights

Sharon McCabe of Sab Miller Highlights

"The competition between teams and being able to meet and work with new people. Negotiations, as we become more confident in what we are doing and how the program works. We understand what the important variables are and what retailers focus on. That took me out of my comfort zone."